Enable Abandoned Cart Feature (Optional)
Not everyone who adds a product to their cart completes the checkout. When a potential customer provides their contact information but doesn't complete the order, their cart is stored as an abandoned checkout. The Abandoned Cart Feature will automatically send an email to a customer who abandoned their cart and ask them if they want to continue their purchase.
To enable the Abandoned Cart Feature:
- From your Shopify admin, go to Settings > Checkout.
In the Abandoned checkouts section, check Automatically send abandoned checkout emails.
Under Send to, choose who you want to send a checkout recovery email to:
- Anyone who abandons a checkout
- Email subscribers who abandon a checkout
Under Send after, select the number of hours that Shopify should wait before sending the abandoned checkout email:
- Never. You can still manually send an email to customers.
- 1 hour later
- 6 hours later
- 10 hours later (default)
- 24 hours later